29 Jul, 2019
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Instagram is the perfect choice for artists to promote their work but if you’re looking to really boost your following and engagement then it’s important to incorporate some artsy quotes and captions into your posts.
Posts with captions receive better engagement than those without and while we understand not wanting to include them with every post, using them strategically can help you grow your reach and followers.
In this post, we’ve curated some awesome art quotes for Instagram that you can pair with your pieces and start using today! We’ll also explore the psychology behind their success and look at a few examples of Instagram artists who are using them well.
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One of the reasons social marketing works so well is because it gives brands an opportunity to use emotional marketing – and we can’t sing its praises enough. When people are driven by emotion, they often make decisions based more on their feelings in addition to logic. In fact, ads and campaigns that use emotion perform twice as well as those that don’t. That’s how powerful it is.
A great piece of art already conveys a lot of emotion on its own. When you pair it with a powerful artsy quote or caption, you can really drive home whatever message you want your followers to feel.
You don’t want people to just look at your work and keep on scrolling. You want to stop them in their tracks, make them feel what you’re feeling, and appreciate what you’ve created. Having that social connection and getting people to become emotionally invested is exactly the type of content that inspires engagement through comments and follows.
Taking that extra step to connect with your followers will result in them wanting to connect with you, too. After all, engagement is the name of the game when you’re trying to build an audience on Instagram and posts with captions and quotes just perform better.
We already talked about how building emotional connections and brand loyalty is definitely something you want to work on as you grow your account. You can also use artsy Instagram captions in other ways that will be beneficial to your account growth and overall marketing strategy:
We can’t mention the “social” part of social networking without mentioning the “networking” part, too. Sure, you want to gain followers but you also want to find peers to connect with. As in any industry, having a professional network is great for several reasons:
So how do you do that by adding artsy Instagram quotes to your content? Easy! Pick a few quotes that relate to both your art and the type of people you’re trying to reach – and inspire them to engage.
Looking for other painters? Add an industry quote that other painters might relate to. Trying to connect with other artists in a similar spot in their careers? Use a quote that relates to an industry norm they’d understand.
Then add in some appropriate artsy hashtags so your target audience can find your posts. As your art speaks to its viewers and your quotes resonate with them, people will want to connect with you.
There’s that “E” word we keep using over and over. Let’s talk about how that works in relation to using artsy captions for your content.
Your art is already doing most of the work in terms of evoking emotion from viewers -it’s time to up the ante with an equally inspiring quote that motivates people to comment on your posts.
Once people do start commenting, it’s important to respond and answer questions in a timely fashion. That communication helps turn viewers into potential followers, makes current followers feel more connected to your brand, and tells Instagram’s algorithm your content is worth sharing.
Maybe your art has a story to tell and you’re worried it might get lost through other people’s interpretations. If your piece has a specific message, why not guide viewers in the right direction with a caption that helps tell your piece’s narrative?
You don’t need to be a Pulitzer winning author to put your art into words. Besides, Instagram isn’t built for sharing novels, anyway. The ideal caption length is 138-150 characters and is the perfect amount of space to use an artsy Instagram quote to add context to your piece.
We’ve gone on and on the benefits quotes for your Instagram account for good reason – they resonate with viewers! Check out this infographic from quotes.com that goes into stats and details on the most popular types of quotes and how people respond to them.
But we know there’s only so much time in a day, and you shouldn’t be sacrificing your creativity to find quotes and art captions for Instagram. To help get the creative juices flowing, check out our list below that’s packed with awesome quotes you can use for your next post!
“Creative people are curious, flexible, persistent, and independent with a tremendous spirit of adventure and a love of play.”
-Henri Matisse
“Creativity is intelligence having fun.”
-Albert Einstein
“To create one’s own world takes courage.”
-Georgia O’Keeffe
“If I create from the heart, nearly everything works; if from the head, almost nothing.”
-Marc Chagall
“Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.”
-Scott Adams
“Art is not what you see, but what you make others see.”
-Degas
“Art is the only serious thing in the world. And the artist is the only person who is never serious.”
-Oscar Wilde
“I will be an artist or nothing!”
-Eugene O’Neill
“I dream of painting and then I paint my dream.”
-Vincent van Gogh
“The object of art is not to reproduce reality, but to create a reality of the same intensity.”
-Alberto Giacometti
“A picture is a poem without words.”
-Horace
“Painting is just another way of keeping a diary.”
-Pablo Picasso
“If you could say it in words, there would be no reason to paint.”
-Edward Hopper
“I found I could say things with color and shapes that I couldn’t say any other way – things I had no words for.”
-Georgia O’Keeffe
“I would like to paint the way a bird sings.”
-Claude Monet
“There’s something romantic in preservation at a moment of static bliss.”
-Marina Keegan
“If art doesn’t make us better, then what on earth is it for?”
-Alice Walker
“All art, like all love, is rooted in heartache.”
-Alfred Stieglitz
“Filling a space in a beautiful way – that is what art means to me.”
-Georgia O’Keeffe
“Art washes away from the soul the dust of everyday life.”
-Pablo Picasso
“I am not strange. I am just not normal.”
-Salvador Dali
“There’s a fine line between genius and insanity. I have erased this line.”
-Oscar Levant
“People say graffiti is ugly, irresponsible and childish… but that’s only if it’s done properly.”
-Banksy
“One person’s craziness is another person’s reality.”
Tim Burton
“Art is what you can get away with.”
-Andy Warhol
“It is better to fail in originality than to succeed in imitation.”
-Herman Melville
“Every artist was first an amateur.”
-Ralph Waldo Emerson
“Art doesn’t have to be pretty. It has to be meaningful.”
-Duane Hanson
“We don’t make mistakes, just happy little accidents.”
-Bob Ross
“I’m still learning.”
-Michelangelo
“Where the spirit does not work with the hand, there is no art.”
-Leonardo da Vinci
“Art is my life and my life is art.”
-Yoko Ono
“The position of the artist is humble. He is essentially a channel.”
–Piet Mondrian
“The job of the artist is always to deepen the mystery.”
-Francis Bacon
“To be an artist is to believe in life.”
-Henry Moore
“There is no abstract art. You must always start with something. Afterward you can remove all traces of reality.”
-Pablo Picasso
“Great design is achieved not when there is nothing left to add, but when there is nothing left to take away.”
-Antoine de Saint-Exupery
“Art is either revolution or plagiarism.”
-Paul Gauguin
“Every block of stone has a statue inside it and it is the task of the sculptor to discover it.”
-Michelangelo
“Being an artist is the same as being a wizard…only instead of a wand you use a pencil for your magic.”
-The Picsees
You have two options for adding quotes and captions to your Instagram content. The first way is to add it separately as a caption to your post – the standard format Instagram provides.
Or you can overlay the quote directly onto your image and post the art and quote as one piece of content.
If that’s your goal, hopping into Photoshop or any other digital art software you’re already using is fine. But if you’re not super savvy with any of those platforms, don’t worry. We love Canva for easy, intuitive photo editing.
Here’s how it works:
Once you’re on the homepage of Canva, choose the Instagram design.
Then upload the photo you want to add your artsy quote or caption to.
Pick your favorite font.
Replace the filler text with your art quote. During this step, you’re also free to adjust the font size, color, and placement. When everything looks good, download the finished image.
But don’t worry if you’re not feeling Canva, either. We’ve got a whole list of Instagram image editing apps you can check out.
What we love: Terry constantly posts pictures of her art as well as her supplies and full collections. We also love that she’s on top of her marketing game and regularly posts the paintings she has for sale.
She also keeps her account interesting and inspiring with artsy quotes and regularly mixes them into her art content rotation. And we love that she keeps the quote background image a transparent floral pattern that matches her style of art.
What we love: Craftamo is an art supply store and we couldn’t love their account more! Just check out all the ways they use quotes to increase engagement and market their products.
They also use art-related captions to ask questions and start conversations with their audience. Remember, those comments drive up engagement and are a huge plus for the Instagram algorithm.
What we love: Future Park Jakarta is a digital art exhibition that runs for about half of the year. They rely heavily on their Instagram account for marketing and are great at using art quotes and captions to get the word out about their project.
They also use photo captions that work as header images for mini blog posts, where viewers can then read the content in the Instagram provided caption space. And finally, they use image captions to promote and share information about the exhibition itself.
Are you already using artsy quotes for your Instagram content? Show us what works for you, or share if you have a favorite strategy we didn’t mention above!
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