We meet a lot of brands every day and are consistently blown away by the strength of brands in the baby and kids space. We have a few theories about this, but mostly it comes down to the following process: Super-talented person works
Marketing
Hey, remember when Myspace hit the internet and everyone jumped on board like they had a Groupon that was about to expire? It was the first “big” social network and people couldn’t get enough of it. It was basically like a digital version
Marketing
That’s it! You’re over the 9-5, you’ve had enough of doing your job AND everybody else’s, and frankly, you’re just ready to spread your wings and see what you can build. And you know what – why not go for it? Fly away,
Marketing
Hashtags are your posts’ wingmen and are a pretty important ingredient in the recipe of creating awesome content for Instagram. If you’re familiar with the Ampjar Blog (well hey, welcome back!) then you’ve probably been beaten over the head with how much we
Marketing
If you’ve been marketing your business with Pinterest, there’s a good chance you’ve heard of Tailwind. Tailwind is the premiere scheduling tool for Pinterest, and while there’s a lot to talk about as far as the tool’s scheduling and management capabilities are concerned,
Marketing
Marketing has taken a collaborative turn. With the rise of social media and influencer culture, brands are increasingly finding that working together with similar companies drives business instead of spreading customers too thin. Related: How Social Media Impacts Buying Decisions While competition is
Marketing
These days, SEO, or search engine optimization, has become synonymous with optimizing your web pages to rank highly on the big Kahuna of search engines: Google. However, restricting the scope of your SEO efforts solely to Google is severely limiting and you run
Marketing
Our society is obsessed with goals. Whether it’s losing X pounds, boosting revenue by Y%, or getting into Z university, we tend to view goal setting as the deciding factor between the ambitious and the unmotivated among us. And it’s a real shame.
Marketing
When you think of paid ads, there are likely a few types that pop into your mind: TV commercials, social media ads, and web banner ads. But there’s one viable advertising channel that’s likely been flying under your radar: email and newsletter ads.
Marketing
While most of us know Instagram solely as an image and video sharing platform, few realize that Instagram actually moonlights as a viable ecommerce platform. Indeed, if you have some IG know how, it’s easy to set up an online store that runs