Hey, remember when Myspace hit the internet and everyone jumped on board like they had a Groupon that was about to expire? It was the first “big” social network and people couldn’t get enough of it. It was basically like a digital version
Marketing
If you run a business, staying on top of your email marketing game is crucial to your success. While Mailchimp has dominated the email marketing tool space for years, it’s not the only game in town for businesses that want to keep their
Marketing
Influencer marketing has never been more popular and as more and more marketers catch wind of the success this technique can bring, the number of ways to get onboard have skyrocketed. Nowadays, you don’t even need to reach out to an influencer directly
Marketing
In today’s economy, we adhere to the dogma that competition is the driver of all great innovation. Sure, cooperation is nice, but it takes a subordinate position to the Big C, when brands become gladiators and duke it out to the death. Or
Marketing
Correctly tagging people in your posts is crucial regardless of whether you’re using Instagram to stay connected with friends, network with potential clients or market your small business. If you’ve got posts that you’ve already posted but aren’t correctly tagged, don’t worry! In
Marketing
Instagram is a great platform for reaching out to new customers and boosting your brand. However, there are some limitations that are a nightmare from a marketing perspective. One of these limitations is the Instagram bio character limit. The character limit can cause
Marketing
GetResponse is a tool for email marketing automation and online campaign creation. The company has been around since 1999 and is now one of the largest players in the email marketing solutions space, with MailChimp, ActiveCampaign, Ampjar, Klaviyo, and Constant Contact as its
Marketing
The importance of marketing to customers where they spend most of their time cannot be understated and few things are more powerful than personal recommendations. Tapping into a person’s network is an easy way to put your brand front and center and getting
Marketing
As a business owner, you know how many hats you have to wear. Manager, marketing head, customer service rep…The list goes on, and on, and ON. And of the constant juggling act entrepreneurs are doing to run their businesses, accounting has to be
Marketing
In business, you don’t have to look far to hear talk of competition: “our competitors just launched their new product,” or “we need to stay relevant to compete.” There’s no doubt that competition is important — vital, even — for most businesses to